Among the 18,000 runners participating in the 11th International Thessaloniki Night Half Marathon – Zenith, the Clip News Running Team members were present once again on October 21, 2023. This year, they took part in two different race routes. (more…)
At Clip News, we transform extensive unstructured data into structured content by monitoring online publicity across networks, forums, leveraging the capabilities, secrets, and platforms of media intelligence. We offer products and services aimed at providing actionable insights that contribute to shaping our clients’ strategies. Artificial intelligence plays a pivotal role in the speed and quality of our work, as machine learning contributes to optimizing our services. (more…)
Introduction
The necessity to manage and respond to a health crisis, exemplified by the COVID-19 pandemic, has underscored the pivotal role of media analysis services for corporations within the healthcare industry. During a period when public health was under intense scrutiny, public perception played a vital role in the success of health companies and the implementation of vaccination policies. (more…)
The online sphere ignited a whirlwind of excitement upon the simultaneous announcement and release of two movies on the same day (in the United States). This sparked a digital celebration for the duo that was destined to achieve tremendous commercial success – the debut of Oppenheimer by Christopher Nolan and Barbie by Greta Gerwig, coined as the “Barbenheimer” phenomenon, undeniably breathed new life into cinemas. (more…)
In today’s rapidly evolving business world, there is an abundance of information everywhere, making it challenging to keep track of all the latest news and trends. This is where media monitoring comes into play. Media monitoring services offer businesses – large, medium, or small – a comprehensive solution to monitor all the latest news and information relevant to their industry, competitors, and brands. Below, we will explore the benefits of media monitoring, the various available types of monitoring, and how it can help your business stay ahead of the competition. (more…)
As the global shift towards digitalization accelerates, corporations must keep pace with the ever-evolving landscape of media and technology. In order to stay in the spotlight, apart from generating publicity, businesses need to harness the power of media analysis to evaluate their online and offline presence. By utilizing media analysis services, businesses can gain valuable insights into their brands, competitors, and industry trends. Subsequently, we will delve into how corporations can leverage media analysis services to stay ahead of developments. (more…)
Introduction
In the era of digital communication, publicity analysis or media analysis is an important part of the communication strategy of corporations operating in the broader financial sector. Such corporations carry out their activities in an ever-changing environment, in which crisis management, competition analysis, consumer research, and product or service improvement, require detailed and continuous information. Such data, especially from online Media (websites, blogs, forums, social media), help communication strategy and marketing professionals make timely decisions based on the trends of the digital environment, remedy unwanted developments and improve communication with consumers. (more…)
Once again, this summer, Greece faces extensive wildfires. The country mourns the loss of human lives, while the undeniable impact on the flora and fauna of the affected areas, as well as the destruction of properties, remains apparent. Utilizing Brandwatch platform, Clip News collected and analyzed relevant data from Twitter for the week of July 18-25, 2023. The selection of this platform was primarily due to its informative and commentary nature. (more…)
TEDxUniversityofMacedonia, which is celebrating its tenth anniversary this year, is sponsored by Clip News. (more…)
Clip News is pleased to announce that the company’s VP Media Intelligence, Katerina Kechagia, was nominated and voted Vice President at the recent annual conference of World’s Media Intelligence Association (FIBEP). (more…)