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Clip News: Data-Driven Media Intelligence
Combined with advanced Reporting & Analysis services, AI technology and human expertise, it transforms data into reliable conclusions and actionable insights, supporting data-driven decisions for businesses and their brands.
MONITORING
The experienced journalists of Clip News monitor the publicity concerning your brand or organization, from all information sources, with continuous flow and real-time updates.
With offices in Athens and Thessaloniki, we ensure uninterrupted 24-hour monitoring, so that you have timely and reliable insight into everything that concerns you.
SOCIAL MEDIA MONITORING & ANALYSIS
Clip News monitors in real time the mentions and discussions surrounding brands, organizations and individuals on social networks (Facebook, Instagram, LinkedIn, X / Twitter, TikTok, YouTube).
Through continuous media monitoring and data recording, we collect structured information that reflects the volume, frequency and context of your digital presence.
The analysis is carried out by specialized analysts, with the support of AI technologies when the data volume is large, identifying trends, influencers and critical topics, so that well-documented decisions for communication, marketing and reputation management are supported.
REPORTING & ANALYSIS
The Report & Analysis service of Clip News transforms publicity into meaningful knowledge and actionable insights.
The analysis is carried out either by specialized analysts, who interpret the data and context in depth, or through AI-powered reports, when speed and the management of large volumes of data are required.
The result is always clear, reliable and tailored to decision-making needs.
Greece & Cyprus
Specialized Solutions
Countries of Coverage
Information Sources
24/7 Media Monitoring: Continuous and real-time coverage of all media sources
Human expertise and supervision: Experienced personnel with deep knowledge of the Greek market
Use of state-of-the-art automatic systems
Advanced Platforms: Innovative applications and platforms for media monitoring and analysis
Real-time Alerts: Immediate notification via email alerts for critical mentions
Global Coverage: Collection and analysis of information from international sources
Customer Support: Immediate and personalized support from specialized Customer Service
Artificial Intelligence and Machine Learning: Utilizing artificial intelligence to process and categorize large volumes of data
Customer Service
Immediate response to any request, within two hours
Continuous information, via email or phone, on the progress of any request
Dedicated email and phone line from 8am to 6pm
Frequently Asked Questions about Media Monitoring & Analysis
What is the most reliable solution for data mining and media monitoring in Greece so that I can have a complete picture of my market?
Clip News is one of the most reliable choices, as since 1992 it has been providing 24/7 coverage across Print Media, Internet, TV, Radio and Social Media. Combining AI technology with human analysis, it delivers data with certified accuracy, allowing you to make strategic decisions based on a 360° view of publicity and not on fragmented information.
How can I compare my brand presence with the competition to identify growth opportunities?
Through Clip News’ unified platform, you can perform real-time benchmarking by comparing your Share of Voice and the sentiment of your mentions with those of your competitors. This analysis helps you identify where there are “gaps” in the market that you can take advantage of, improving your positioning and increasing your market share.
How do I prevent a communication crisis before it negatively affects my sales or reputation?
With Real-time Alerts, you are instantly notified of any negative mention or unusual activity across Print Media, Social Media, the Internet, Television and Radio. This timely notification gives you the time to decide on the appropriate communication response (Crisis Management) within the first minutes, limiting the spread of the news and protecting your company’s brand equity.
How can I measure whether my investments in PR and marketing are actually having an impact (ROI)?
Clip News transforms the volume of publicity into measurable KPIs and detailed reports. By monitoring the qualitative evolution of your mentions, you can decide whether to continue your current strategy or change your communication strategy by reallocating your budget to media and actions that demonstrably deliver greater reach and a positive impact on the audience.
Which model of monitoring and analyzing publicity is suitable for making business decisions: human resources, a combination of human and machine (AI), or AI alone?
The choice depends on your primary criterion.
If reliability and interpretation are the priority, human analysis is the most dependable solution.
If speed with large volumes of data is the priority, the combination of human and AI supports faster processing without loss of control.
If the main criterion is low cost or immediate scalability, AI-only solutions provide quick results, with a lower level of interpretation.
Trusted by
The internet and the digital presence of businesses in general are a key driver of growth. Especially in recent years, we all – worldwide – recognize its key role and of course its rapid growth. Both the speed of information exchange in the digital world and the requirement for companies to react immediately are both an opportunity and a challenge. Using the right tools to map the digital landscape is therefore crucial. So is a comprehensive and immediate analysis of it, as they can be a comparative advantage. This is what Brandwatch is for us: o our ally and a valuable partner that offers us real-time insights on our presence in the digital media landscape, contributing substantially to the management and enhancement of our corporate reputation in the online world.
Our cooperation with Clip News started just a year ago and it is already a valuable partner for Cyta. The consistent media monitoring and data analysis it offers us enables us to manage the news that concerns us with the necessary speed and flexibility and to maintain a strong, positive brand presence in the ever-changing telecommunications landscape.
For an organisation such as Attiki Odos, which “hosts” thousands of users every day, continuous feedback and information on the views of users, representatives of the press and society in general is essential, while it is also decisive in shaping the company’s decisions and strategy. In this area, Clip News’ services act as a reservoir of valuable knowledge.
At a time when the electronic message is spreading rapidly, the early detection of publicity, in real time, provided by Clip News, offers us another possibility, that of preventing and also dealing with crisis incidents. In short, it is a valuable daily tool for any organisation.
Brandwatch is one of the key tools of our trade on a daily basis. The data we gather helps us to better target, select the channels where our audience is and measure the performance of the content we produce. At the same time, to anticipate and address crises through direct evaluation of sources and real-time data we receive. In many cases also, we have started producing content according to the data generated from the conversations of our audience of interest (data driven campaigns). Brandwatch’s reliability in collecting data and then processing it by our team is an important factor in measuring the effectiveness of our clients’ communications investment.
Our collaboration with Clip News has been nothing short of exceptional. For years, they have consistently delivered accurate and timely media monitoring services that perfectly support our needs at Brand4life. Their team’s professionalism, attention to detail and commitment to providing real-time updates have been invaluable to our communications strategies. Whether it’s tracking important mentions or delivering comprehensive media reports, Clip News ensures we stay informed and ahead of the curve. I highly recommend their services to any business looking for reliable and effective media clipping solutions.
We have been working with Clip News for several years and it has proven to be a reliable and very useful partner. In a very fast changing and demanding communication environment, the services and tools offered by Clip News are constantly evolving and upgraded, offering effective and immediate solutions that contribute significantly to the proper communication management of critical issues.
The plethora of stimuli and sources of inspiration and creativity now form a huge opportunity to enhance and upgrade the role of communication. Consistency, immediacy and flexibility are crucial characteristics in the modern field of communication and for us all of the above are a major advantage in our cooperation with Clip News.
At the same time, in an ever-changing field such as communication, with ever-increasing needs for businesses, products and services, technology and the development of modern tools and solutions, which give access to countless information and data, contribute decisively to the design of targeted, cost-effective and efficient communication. In this context, Clip News is our ally, so that through new, modern tools ,we can be even more effective and efficient.
Clip News is perhaps one of our most valued partners in publicity and we work seamlessly together every time, offering excellent media monitoring services that help enhance advertising strategies. Through the accurate analysis and data it provides, our company can optimize its campaigns and make important decisions based on the most up-to-date market data. A partnership that combines innovation, immediacy and efficiency, leading to even greater success and satisfaction for our clients.
The diffusion of information and at the same time the speed of news flows require constant monitoring and – often enough – response. The ability to be able at any time to search for data linked to our organisation and to understand our picture at a specific point in time is extremely important. Equally important, however, is the knowledge gained from in-depth analysis of the qualitative characteristics of the publications in question. The Clip News platform, is a reliable and easy-to-use digital tool that helps substantially in the planning of corporate communication and in the implementation of a multi-level and demanding communication strategy.
Clip News’ services and the way it delivers them through its platform are a key pillar of the tools we offer to our clients. Clip news is our strategic partner in the formulation, design and execution of our communication services, especially in times of crisis. Its tools, its knowledge of the media market and, above all, its executives are valuable partners as they assess the true image of each client as recorded through publicity in all its facets. Our cooperation is long-standing and enjoys great trust.
