Brandwatch

Consumer Intelligence Tool

Strong Cooperation

At Clip News, in partnership with Brandwatch, the global leader in Digital Listening / Social Listening and online publicity data analysis, we offer you the latest solutions for real-time monitoring and analysis of your internet and social media references. From reputation management to PR crisis management, Brandwatch is the ideal tool for any business looking to leverage data in depth.

Customized Analysis for each Business

The Brandwatch platform is fully customizable, allowing you to tailor the monitoring and analysis of media data according to your needs. Whether you focus on brand awareness strategy or crisis management, the ability for advanced sentiment analysis and consumer insights will help you identify the trends affecting your market.

Sources and References from All Over the Internet

The Brandwatch platform collects data from more than 100 million sources, including news sites, social media (Facebook, Twitter, Instagram, YouTube, Reddit, etc.), forums and blogs. With access to real-time data, you can track your references, offering unique opportunities for competitive intelligence and media insights.

Efficient Boolean Search

Brandwatch provides you with Boolean search tools for accurate and efficient searching of your publicity data. Customize your searches using keywords and filters to get only the most relevant results.

Publicity Analysis with Data Visualizations

The Brandwatch platform enables you to track and understand your data through impressive dashboards and graph visualizations. Analyze data with parameters such as:

• Sentiment Analysis: Identify whether references are positive, negative or neutral, and manage your reputation effectively.
• Influencer Analysis: Identify who influences conversations about your brand and assess their impact.
• Key Trends: Track the topics, words and hashtags that stand out in the conversation around your brand.
• Word Clouds: See a visualization of the keywords associated with conversations about your brand.

Real-Time Alerts for Crisis Prevention

The platform offers you real-time alerts directly to your mail, notifying you immediately when there is a sudden increase in mentions or a significant change in sentiment. This allows you to detect potential negative publicity crises before they escalate and take immediate corrective action.