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At this year’s FIBEP World Media Intelligence Congress 2025, held in Düsseldorf (September 30 – October 2), the Vice President of Clip News, Katerina Kechagia, was re-elected FIBEP Vice President for a second consecutive term, remaining responsible for the State of the Industry Survey. This honorary distinction reflects the international community’s trust in her work and dedication to the media intelligence sector.
The new Board of Directors of the International Media Monitoring Association (FIBEP) brings together the experience of professionals from across the globe. Alongside Katerina Kechagia, continuing their terms are Todd Murphy, Magdalena Horanska, Christophe Dickès, Natan Edelsburg, Steffen Egelund, Carlos Alfredo Diaz, Oresti Patricios, and Romina Gersuni, while the new members Anna Tsenova and Jon Anders Tangnes received a warm welcome.
During the Congress, Katerina Kechagia presented the results of the State of the Industry Survey 2025, the annual study that maps the evolution and outlook of the industry. Some of the key takeaways included:
- The industry maintains strong foundations and continues to demonstrate resilience, supporting growth prospects.
- The adoption of artificial intelligence and technological innovations is accelerating, transforming media monitoring services.
- Alongside progress, new challenges are emerging: intense competition, pricing pressures, changes in copyright regulations, and dynamic developments in human resources.
- Long-term success will depend on achieving the right balance between technology and human expertise, which remains irreplaceable.
Katerina’s contribution to FIBEP’s State of the Industry Survey highlights the importance of international collaboration in understanding the trends shaping the future of media intelligence.
Learn more about the purpose and initiatives of the International Media Monitoring Association (FIBEP) here.
