Clip News had the honor of participating in Reputation Pharma 2023, held on December 19 at the Crown Plaza Hotel in Athens. The conference is organized every two years by Reputation Unique.
The presence of high-ranking government officials, institutional organizations, and top pharmaceutical companies, makes Reputation Pharma pivotal in presenting the industry’s footprint in the market and society, as reflected through presentations and panel discussions involving company executives, analysts, and journalists. Clip News’ Senior Analyst, George Bolanis, presented the pharmaceutical industry’s 2023 footprint in online media, highlighting the most significant moments of the period and the emerging “new era”, as companies adapt to the post-pandemic market landscape. A particular emphasis was placed (as evidenced by the analysis of 48,000 references) on investments, innovation-driven corporate practices, and the deliberate enhancement of corporate image in terms of social responsibility.
Finally, it is noteworthy that due to Clip News’ participation in Reputation Pharma 2021, it was possible to underscore the differences between the pandemic era’s setting and the current post-pandemic environment. This highlighted the sector’s maturity and recognition as a “social partner” with an integrated profile and substance, rather than just a creator of products acquired from pharmacies.
