Instagram Monitoring

instagram monitoring

Instagram Monitoring for Brands and Competition
Monitor Keywords, Influencers and Instagram Accounts in Real Time

Instagram is the platform where images, Stories and Reels shape the public image of brands and influence purchasing decisions.

Clip News offers a specialized Instagram Monitoring service, allowing you to monitor in real time mentions of your brand, competition activity, hashtags and mentions, as well as measure key indicators of reach and engagement.

Through the Clip News Portal platform, you can collect, organize and utilize your data in a single environment, with the ability to export to multiple formats (Word, PDF, Excel, XML). Choose the Instagram Monitoring format that suits your strategy, through Keyword Monitoring or Page Monitoring, and gain a continuous picture of your presence on Instagram in real time.

Keywords

brand

person

hashtag

Get Started

What Is Instagram Keyword Monitoring

Clip News Instagram Keyword Monitoring allows you to identify, in real time, all public mentions that include specific keywords on Instagram, such as brand names, products, hashtags, or topics of interest. By analyzing these mentions, you gain valuable insights into brand and competitor reputation, industry trends, and the activity of users participating in relevant conversations.

 

Key Features & Capabilities

What we monitor:

  • Keywords: Words, phrases, hashtags (#), or mentions (@) that are important to your campaigns.
  • Authors: Active Instagram users within Greece.

For each public post containing your selected keyword, we capture metrics such as:

  • Followers
  • Likes
  • Shares
  • Post URL
  • Post date
  • Keywords

For each public post by a selected author, we capture:

  • Username
  • Followers

 

What You Gain with Keyword Monitoring

The Clip News Portal enables you to track every Instagram mention that matters to you. Monitor:

  • Brand and competitor mentions: See what users say about your company or your competitors.
  • Competition benchmarking: Analyze competitors and identify areas where you can gain an advantage.
  • Audience metrics: Learn more about the users who mention your selected keywords.

Pages

page

account

profile

Get Started

What Is Instagram Page Monitoring

Clip News Instagram Page Monitoring allows you to track, in real time, the activity of selected Instagram users or accounts, whether they are your own (owned), competitors’, partners’, or influencers. Through systematic collection and analysis of all posts, you gain a comprehensive view of their communication strategy, content, and engagement, identifying opportunities and trends within your professional landscape.

 

Key Features & Capabilities

What we monitor:

  • Users / Accounts: Selected public Instagram accounts, including owned accounts, brands, companies, organizations, public figures, creators, and influencers.
  • Public Posts or Reels: All new content published by the selected users or accounts.

For each post published by the users or accounts you monitor, we capture metrics such as:

  • Followers
  • Likes
  • Shares
  • Comments
  • Engagement Score
  • Post URL
  • Post date
  • Pages

 

What You Gain with Page Monitoring

The Clip News Portal allows you to monitor, in real time, the activity of Instagram users or accounts that matter to you. Track:

  • Influencers & creators: Verify whether agreed content was published on scheduled dates.
  • Competitors and partners: View all the content they publish.
  • Trends and content strategy: Identify new topics and formats across the users or accounts you monitor.

Who Instagram Monitoring Is For

  • Companies and Brands: Monitor your brand, competitors, partners, and influencers, increase your influence, and build stronger engagement.
  • PR and Marketing Agencies: Manage client campaigns, evaluate performance, and improve presence with real-time insights.
  • B2B Businesses: Identify new business opportunities, systematically track industry movements, and engage your audience more effectively.
  • HR and Employer Branding: Analyze the reach of corporate posts, understand what candidates care about, and strengthen your employer brand.

Frequently Asked Questions about Instagram Monitoring

How can I monitor what is being said about my brand on Instagram in real time?

Clip News’ Instagram Keyword Monitoring service captures real-time public mentions, hashtags, and mentions related to your brand on Instagram. This way, you have a continuous picture of your digital presence and can immediately track any relevant mentions that affect your reputation.

What kind of content can I watch on Instagram?

Clip News monitors public Posts or Reels, words, phrases, hashtags, mentions, and public accounts on Instagram that you have selected. This includes owned accounts, brands, companies, organizations, public figures, creators, and influencers. Monitoring is limited to public content only, in accordance with the platform’s terms and conditions and GDPR legislation.

How does Instagram Monitoring help in evaluating Influencer campaigns?

With the Social Media Page Monitoring service, Clip News offers the ability to measure the performance and impact of collaborations with Influencers, identifying every mention and hashtag towards your brand. By gathering data on reach, engagement of content creators, and who published the agreed content on the predetermined days, you can evaluate which Influencers generate real value for your organization and optimize your budget accordingly.

How does Instagram Monitoring help identify Influencers who influence my audience?

By tracking mentions and hashtags, Clip News’ Instagram Keyword Monitoring reveals which accounts are generating the most engagement around your brand or industry. This way, you can identify Influencers and content creators who are truly impacting your audience and assess their momentum.

What metrics can I measure through Instagram analytics?

Clip News’ Instagram Keyword Monitoring provides key engagement metrics, such as engagement (likes, shares), mention frequency, reach, and hashtag usage. These metrics help you understand how your brand’s content is being shared.

INSTAGRAM PRICING

Monthly Yearly Get up to 2 months free

Free Demo – Cancel Anytime tMFree Demo: Request a demo for a week and track up to 3 keywords and/or pages. Excluding ad hoc events and Press Releases.
Cancellation Policy: Valid for annual subscriptions. If you are not satisfied after the end of the first month, you can cancel your subscription for the remaining period.

Page Monitoring tMPages are specific accounts, pages or profiles on social media that you choose to follow. They can be the official accounts of your company (owned), competitors, partners, public organizations, influencers or creators. The cost is based on the number of Pages.

Get Started

1 page17€/month
3 pages25€/month
5 pages42€/month
MoreUpon request

Get started.

Fill out the form and we’ll get back to you shortly.

    Choose as many services as you are interested in*


    More Info

    Έχεις επιπλέον απορίες; Κλείσε τώρα ένα online ραντεβού

    Κατερίνα Κεχαγιά

    Κατερίνα Κεχαγιά

    VP Media Intelligence

    Θοδωρής Αναστασιλάκης

    Θοδωρής Αναστασιλάκης

    Vice President