[\/et_pb_text][et_pb_image src=”https:\/\/www.clipnews.gr\/wp-content\/uploads\/2017\/07\/symbol-monitoring.png” alt=”Clip News Services – Reporting & Analysis” title_text=”symbol monitoring” align=”center” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.27.4″ custom_margin=”-15px||||false|false” animation_style=”slide” animation_direction=”bottom” animation_duration=”500ms” animation_intensity_slide=”10%” border_style=”solid” animation=”bottom” sticky=”off” always_center_on_mobile=”on” global_colors_info=”{}”][\/et_pb_image][et_pb_button button_url=”#demo-contact-form” button_text=”Let\u2019s connect” button_alignment=”center” disabled_on=”off|off|off” _builder_version=”4.24.2″ custom_button=”on” button_text_color=”#ffffff” button_bg_color=”#000000″ button_icon=”3||divi||400″ button_letter_spacing_hover=”0″ locked=”off” global_colors_info=”{}” button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”on” button_letter_spacing__hover=”0″ button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][\/et_pb_button][et_pb_text _builder_version=”4.27.4″ header_2_text_color=”#5262dd” header_2_font_size=”28px” global_colors_info=”{}”]<\/p>\n
Evaluation of your Online & Offline Media Presence<\/strong><\/h2>\n <\/p>\n
Quantitative and Qualitative Analysis with Strategic Insights<\/strong><\/h3>\nClip News\u2019 Media Analysis<\/strong>\u00a0services provide you with a comprehensive view of your business\u2019 publicity through\u00a0quantitative\u00a0<\/strong>and\u00a0qualitative<\/strong>\u00a0data-driven analysis. Using\u00a0innovative analysis tools<\/strong>\u00a0and\u00a0Machine Learning<\/strong>\u00a0and\u00a0Artificial Intelligence (AI)<\/strong>\u00a0technologies, our reports include detailed graphs and explanations from media data analysts that provide\u00a0added value metrics<\/strong>. This allows you to better understand the characteristics of your online and offline media\u00a0references<\/strong>, their relevance, and their true impact.<\/p>\n <\/p>\n
What is Media Analysis?<\/strong><\/h3>\nMedia Analysis<\/strong>\u00a0is the\u00a0quantitative\u00a0<\/strong>and\u00a0qualitative\u00a0<\/strong>evaluation of data collected from various media sources, namely\u00a0print, radio, television, internet and social media<\/strong>. It is a process that is not just limited to the collection of media data, but\u00a0delves deeper<\/strong>\u00a0into the information, examining the\u00a0relevance\u00a0<\/strong>and\u00a0influence\u00a0<\/strong>of your brand\u2019s media data.<\/p>\nThe analysis first of all includes a wide range of\u00a0quantitative\u00a0<\/strong>metrics that help to\u00a0understand\u00a0<\/strong>your\u00a0image<\/strong>, such as Buzz, Volume over Time, Content Sources Breakdown, and\u00a0comparison\u00a0<\/strong>with your main\u00a0competitors\u00a0<\/strong>(Share of Voice).<\/p>\nAccording to the new\u00a0global\u00a0<\/strong>trends in the field of\u00a0media intelligence<\/strong>, publicity\u00a0analysis\u00a0<\/strong>is necessary to provide\u00a0qualitative\u00a0<\/strong>characteristics in order to be comprehensive and meaningful. A key service that comes under this heading is the categorization of media data into positive \u2013 neutral \u2013 negative (sentiment analysis<\/strong>), both using\u00a0automated Machine Learning and AI\u00a0<\/strong>tools, and with the necessary\u00a0correction\u00a0<\/strong>by the experienced eye of a trained\u00a0media data analyst<\/strong>. Other metrics with qualitative features refer to the\u00a0significance\u00a0<\/strong>of sources and users mentioning the brand, such as\u00a0Reach, Impact, Top Authors<\/strong>, etc.<\/p>\nIn this way, businesses can gain a\u00a0complete\u00a0<\/strong>picture of their\u00a0market\u00a0<\/strong>position and reputation among\u00a0consumers<\/strong>.<\/p>\n <\/p>\n
Innovation and Accuracy with AI Technologies<\/strong><\/h3>\nOur approach combines the expertise of our analysts with the advanced use of artificial intelligence, ensuring that the\u00a0insights\u00a0<\/strong>we provide are accurate and useful for your strategy. Our\u00a0Media Analysis<\/strong>\u00a0services include evaluating your\u00a0social<\/strong>\u00a0media<\/strong>,\u00a0internet<\/strong>, and\u00a0traditional media<\/strong>\u00a0presence. In addition, we reveal the profile of your audience and offer a comparison to your competitors, enabling you to improve your position in the competitive online and offline media environment.<\/p>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ disabled_on=”off|off|off” _builder_version=”4.27.4″ background_color=”rgba(0,0,0,0)” background_position=”top_left” custom_padding=”||||false|false” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/www.clipnews.gr\/wp-content\/uploads\/2025\/03\/76.png” title_text=”Media Analysisi by Clip News” align=”center” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”60px||||false|false” custom_margin_tablet=”-75px||||false|false” custom_margin_phone=”-75px||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ header_2_text_color=”#5262dd” header_2_font_size=”28px” global_colors_info=”{}”]<\/p>\n
<\/p>\n
Specialized Metrics for Deep Understanding<\/strong><\/h3>\nOur services are tailored to each subscriber\u2019s needs and include critical metrics such as:<\/p>\n
\n- Share of Voice<\/strong>: The percentage of your business\u2019 visibility in comparison to your competitors.<\/li>\n
- Sentiment Analysis<\/strong>: Evaluation of your media data by sentiment (positive, neutral, negative).<\/li>\n
- Tagging<\/strong>: Categorization of your media data by topic.<\/li>\n
- Content Sources Breakdown<\/strong>: Analysis of sources.<\/li>\n
- Top Influencers<\/strong>: The top influencers shaping the conversation around your brand.<\/li>\n
- Top Sites<\/strong>: The top sites that mention your business.<\/li>\n
- Topics Cloud<\/strong>: Presentation of the dominant topics.<\/li>\n
- Volume<\/strong>: The total number of references.<\/li>\n<\/ul>\n
<\/p>\n
Available Delivery Options<\/strong><\/h3>\nYou can customize your\u00a0Media Analysis Report\u00a0<\/strong>based on your needs:<\/p>\n\n- Language<\/strong>: Greek or English.<\/li>\n
- Delivery frequency<\/strong>: Daily, weekly, fortnightly or ad hoc.<\/li>\n
- Sources<\/strong>: Print, Internet, Social Media, Radio, TV.<\/li>\n<\/ul>\n
<\/p>\n
Clip News offers flexible Reporting & Analysis services that are tailored to the needs of each business. Gain meaningful insights that will help you optimize your strategy and protect your reputation.<\/strong><\/p>\nThe cost of the service depends on the volume of media data we need to process.<\/em><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ width=”95%” max_width=”95%” module_alignment=”center” custom_padding=”0px||0px|” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n
The following options are available, depending on your needs:<\/h2>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”20px|40px|20px|40px|false|false” border_radii=”on|10px|10px|10px|10px” border_width_all=”1px” border_color_all=”#808080″ box_shadow_style=”preset2″ global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_2_text_align=”center” header_2_text_color=”#5262dd” header_2_font_size=”28px” min_height=”370px” custom_padding=”||||false|false” border_color_all=”#808080″ global_colors_info=”{}”]<\/p>\n
Standard Analysis<\/h2>\n
Quantitative characteristics of your brand awareness and your competition:<\/span><\/p>\n\n- \n
\n- Volume of references<\/li>\n
- Unique Authors<\/li>\n
- Top Stories<\/li>\n
- Volume over Time<\/li>\n
- Share of Voice<\/li>\n
- Content Sources Breakdown<\/li>\n
- Brands Comparison<\/li>\n
- Charts, pies and comparison tables<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n
[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”20px|40px|20px|40px|false|false” border_radii=”on|10px|10px|10px|10px” border_width_all=”1px” border_color_all=”#808080″ box_shadow_style=”preset2″ global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_2_text_align=”center” header_2_text_color=”#5262dd” header_2_font_size=”28px” min_height=”370px” custom_padding=”||||false|false” border_color_all=”#808080″ global_colors_info=”{}”]<\/p>\n
Extended Analysis<\/h2>\n
The Extended Analysis includes all the elements of the Standard Analysis<\/strong> plus the following:<\/span><\/p>\n\n- Sentiment Analysis<\/span><\/li>\n
- Tagging Analysis<\/span><\/li>\n
- Trends & Topics Clouds<\/span><\/li>\n
- Social Media Insights<\/span><\/li>\n
- Top Sources & Users<\/span><\/li>\n
- Benchmarks<\/span><\/li>\n
- Competitors Analysis<\/span><\/li>\n<\/ul>\n
[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”20px|40px|20px|40px|false|false” border_radii=”on|10px|10px|10px|10px” border_width_all=”1px” border_color_all=”#808080″ box_shadow_style=”preset2″ global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_2_text_align=”center” header_2_text_color=”#5262dd” header_2_font_size=”28px” min_height=”370px” custom_padding=”||||false|false” border_color_all=”#808080″ global_colors_info=”{}”]<\/p>\n
Extended PLUS Analysis<\/h2>\n
In Extended Analysis<\/strong> you can add extra features such as:<\/span><\/p>\n\n- Most Popular Mentions<\/span><\/li>\n
- Impressions<\/span><\/li>\n
- KPIs<\/span><\/li>\n
- Reach powered by Brandwatch<\/span><\/li>\n
- Impact powered by Brandwatch<\/span><\/li>\n
- Audience Analysis powered by Brandwatch<\/span><\/li>\n<\/ul>\n
The Extended Analysis Report can be customized to fully meet your needs.<\/span><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n
The cost of the service depends on the volume of media data we need to process.<\/em><\/span><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”default” custom_padding=”||||false|false” border_color_bottom=”gcid-b5a68b0c-7760-4f7d-b9e1-68cfa1419774″ locked=”off” global_colors_info=”{%22gcid-b5a68b0c-7760-4f7d-b9e1-68cfa1419774%22:%91%22border_color_bottom%22%93}”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”default” custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.2″ _module_preset=”default” custom_margin=”||20px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”]<\/p>\n
Related Case Studies<\/span> & Resources <\/span><\/strong><\/h2>\n[\/et_pb_text][et_pb_text _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n
Clip News\u2019 Media Analysis<\/strong>\u00a0services provide you with a comprehensive view of your business\u2019 publicity through\u00a0quantitative\u00a0<\/strong>and\u00a0qualitative<\/strong>\u00a0data-driven analysis. Using\u00a0innovative analysis tools<\/strong>\u00a0and\u00a0Machine Learning<\/strong>\u00a0and\u00a0Artificial Intelligence (AI)<\/strong>\u00a0technologies, our reports include detailed graphs and explanations from media data analysts that provide\u00a0added value metrics<\/strong>. This allows you to better understand the characteristics of your online and offline media\u00a0references<\/strong>, their relevance, and their true impact.<\/p>\n <\/p>\n Media Analysis<\/strong>\u00a0is the\u00a0quantitative\u00a0<\/strong>and\u00a0qualitative\u00a0<\/strong>evaluation of data collected from various media sources, namely\u00a0print, radio, television, internet and social media<\/strong>. It is a process that is not just limited to the collection of media data, but\u00a0delves deeper<\/strong>\u00a0into the information, examining the\u00a0relevance\u00a0<\/strong>and\u00a0influence\u00a0<\/strong>of your brand\u2019s media data.<\/p>\n The analysis first of all includes a wide range of\u00a0quantitative\u00a0<\/strong>metrics that help to\u00a0understand\u00a0<\/strong>your\u00a0image<\/strong>, such as Buzz, Volume over Time, Content Sources Breakdown, and\u00a0comparison\u00a0<\/strong>with your main\u00a0competitors\u00a0<\/strong>(Share of Voice).<\/p>\n According to the new\u00a0global\u00a0<\/strong>trends in the field of\u00a0media intelligence<\/strong>, publicity\u00a0analysis\u00a0<\/strong>is necessary to provide\u00a0qualitative\u00a0<\/strong>characteristics in order to be comprehensive and meaningful. A key service that comes under this heading is the categorization of media data into positive \u2013 neutral \u2013 negative (sentiment analysis<\/strong>), both using\u00a0automated Machine Learning and AI\u00a0<\/strong>tools, and with the necessary\u00a0correction\u00a0<\/strong>by the experienced eye of a trained\u00a0media data analyst<\/strong>. Other metrics with qualitative features refer to the\u00a0significance\u00a0<\/strong>of sources and users mentioning the brand, such as\u00a0Reach, Impact, Top Authors<\/strong>, etc.<\/p>\n In this way, businesses can gain a\u00a0complete\u00a0<\/strong>picture of their\u00a0market\u00a0<\/strong>position and reputation among\u00a0consumers<\/strong>.<\/p>\n <\/p>\n Our approach combines the expertise of our analysts with the advanced use of artificial intelligence, ensuring that the\u00a0insights\u00a0<\/strong>we provide are accurate and useful for your strategy. Our\u00a0Media Analysis<\/strong>\u00a0services include evaluating your\u00a0social<\/strong>\u00a0media<\/strong>,\u00a0internet<\/strong>, and\u00a0traditional media<\/strong>\u00a0presence. In addition, we reveal the profile of your audience and offer a comparison to your competitors, enabling you to improve your position in the competitive online and offline media environment.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ disabled_on=”off|off|off” _builder_version=”4.27.4″ background_color=”rgba(0,0,0,0)” background_position=”top_left” custom_padding=”||||false|false” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/www.clipnews.gr\/wp-content\/uploads\/2025\/03\/76.png” title_text=”Media Analysisi by Clip News” align=”center” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”60px||||false|false” custom_margin_tablet=”-75px||||false|false” custom_margin_phone=”-75px||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ header_2_text_color=”#5262dd” header_2_font_size=”28px” global_colors_info=”{}”]<\/p>\n <\/p>\n Our services are tailored to each subscriber\u2019s needs and include critical metrics such as:<\/p>\n <\/p>\n You can customize your\u00a0Media Analysis Report\u00a0<\/strong>based on your needs:<\/p>\n <\/p>\n Clip News offers flexible Reporting & Analysis services that are tailored to the needs of each business. Gain meaningful insights that will help you optimize your strategy and protect your reputation.<\/strong><\/p>\n The cost of the service depends on the volume of media data we need to process.<\/em><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ width=”95%” max_width=”95%” module_alignment=”center” custom_padding=”0px||0px|” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”20px|40px|20px|40px|false|false” border_radii=”on|10px|10px|10px|10px” border_width_all=”1px” border_color_all=”#808080″ box_shadow_style=”preset2″ global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_2_text_align=”center” header_2_text_color=”#5262dd” header_2_font_size=”28px” min_height=”370px” custom_padding=”||||false|false” border_color_all=”#808080″ global_colors_info=”{}”]<\/p>\n Quantitative characteristics of your brand awareness and your competition:<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”20px|40px|20px|40px|false|false” border_radii=”on|10px|10px|10px|10px” border_width_all=”1px” border_color_all=”#808080″ box_shadow_style=”preset2″ global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_2_text_align=”center” header_2_text_color=”#5262dd” header_2_font_size=”28px” min_height=”370px” custom_padding=”||||false|false” border_color_all=”#808080″ global_colors_info=”{}”]<\/p>\n The Extended Analysis includes all the elements of the Standard Analysis<\/strong> plus the following:<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”20px|40px|20px|40px|false|false” border_radii=”on|10px|10px|10px|10px” border_width_all=”1px” border_color_all=”#808080″ box_shadow_style=”preset2″ global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_2_text_align=”center” header_2_text_color=”#5262dd” header_2_font_size=”28px” min_height=”370px” custom_padding=”||||false|false” border_color_all=”#808080″ global_colors_info=”{}”]<\/p>\n In Extended Analysis<\/strong> you can add extra features such as:<\/span><\/p>\n The Extended Analysis Report can be customized to fully meet your needs.<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n The cost of the service depends on the volume of media data we need to process.<\/em><\/span><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”default” custom_padding=”||||false|false” border_color_bottom=”gcid-b5a68b0c-7760-4f7d-b9e1-68cfa1419774″ locked=”off” global_colors_info=”{%22gcid-b5a68b0c-7760-4f7d-b9e1-68cfa1419774%22:%91%22border_color_bottom%22%93}”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”default” custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.2″ _module_preset=”default” custom_margin=”||20px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}”]<\/p>\nWhat is Media Analysis?<\/strong><\/h3>\n
Innovation and Accuracy with AI Technologies<\/strong><\/h3>\n
Specialized Metrics for Deep Understanding<\/strong><\/h3>\n
\n
Available Delivery Options<\/strong><\/h3>\n
\n
The following options are available, depending on your needs:<\/h2>\n
Standard Analysis<\/h2>\n
\n
\n
Extended Analysis<\/h2>\n
\n
Extended PLUS Analysis<\/h2>\n
\n
Related Case Studies<\/span> & Resources <\/span><\/strong><\/h2>\n
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